A Overview from the Composable Frontier

ContentCon 2024 in Austin, TX has come and gone, but the buzz of innovation and connection lingers. This year’s conference, hosted by Contentstack, brought together a passionate community focused on composable technologies and the future of digital experiences.

Key Themes: Pushing the Boundaries of Composable

The focus this year was clear: pushing the boundaries of what’s possible with composable architecture. Attendees were treated to sessions on leveraging composability to tackle brand relevancy challenges, along with workshops and keynotes that delved into practical implementation strategies.

Highlights from the Event

Customer Keynotes: A highlight for many was the increased presence of customer keynotes. Hearing firsthand from industry leaders (Reckitt’s, Cartier, ASICS Digital, Dawn Foods, Bose, Evinova, Air France KLM and Bol’s) about their composable journeys provided valuable insights and inspiration.

Focus on Actionable Insights: The agenda featured a shift towards actionable takeaways. Attendees participated in hands-on workshops designed to equip them with the knowledge and skills to implement composable solutions within their organizations. Highlights included platform showcases in Taxonomy, Previewing and Launch updates and a Marketplace app-building workshop. The most intriguing workshops was the showcase of Personalize and the new AI Assistant, Brand Kit, and Automate products. These products solve the content operations problems associated with personalizing digital experiences. Used together they create efficiency and acceleration capabilities for your content operations team.

Networking and Relationship Building: ContentCon24 wasn’t all business. Oh no. Far from it. The pool party was a blast. Attendees enjoyed ample networking opportunities, fostering new connections, and building stronger foundations for community among composable customers, prospects, solutions, and tech providers alike. Well done on the social and networking opportunities.

Looking Ahead: The Pursuit of Possibility

The overarching theme of “The Pursuit of Possibility” resonated throughout the event. It’s crystal clear that the composable movement has gained momentum, and ContentCon 2024 served as a catalyst for attendees aka “Possibilitarians”, to explore the exciting possibilities that lie ahead. This theme was spotlighted by an engaging keynote from Neha Sampat (Contentstack CEO). Neha outlined the key themes of the conference and the concept of the ‘Experience Edge’.

“A creative edge that enables you to build cool shit fast” – Neha Sampat

While talking about the many facets of this concept Neha said something that resonates with the Arke brand, our culture, and how we strive to deliver excellence for all our customers. She said [with Experience Edge you’ll gain] “A creative edge that enables you to build cool shit fast”.  That statement undoubtedly would pump up anyone who aspires to build unique, memorable, and measurable digital experiences. Plus, the authentic way she delivered the message just makes me want to hang out with Neha all that more. Bravo for keeping it real.

For Arke, ContentCon 2024 was a resounding success, leaving our team energized and equipped to lead our customers toward what’s next in digital. We see composable as a strong, stable, and flexible foundation to deliver next-gen experiences today and far into the future. The pursuit of possibility continues!